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Current Events

“We don’t need an enterprise AI research platform, we can just use ChatGPT!”

While ChatGPT is a versatile AI tool, it wasn’t built for deep, predictive audience insights. Panoplai is purpose-built for research teams, offering accurate synthetic data, audience simulation, and enterprise-grade security. Discover why Panoplai is the better choice for data-driven decision-making.

April 24, 2025
Current Events

The Three Pillars of Enterprise-Grade Synthetic Data—and Why Not All Synthetic Samples Stand Strong

Not all synthetic data is built to last. At Panoplai, we create enriched datasets—AI-generated insights grounded in reality through three essential pillars: high-quality first-party data, optimized LLM integrations, and empirical validation. This ensures our synthetic audiences behave like real people, powering digital twins and decision-making with structure, accuracy, and trust.

April 2, 2025
Current Events

Imagine a world where ALL of your audience discovery data comes to life in one place

Marketers have more data than ever—but instead of clarity, they’re drowning in fragmented insights. CRM systems, social metrics, NPS scores—each platform speaks its own language, making it impossible to see the full picture. The real problem? Too much data, too little connection. At Panoplai, we’re changing that. Imagine all your audience insights—past, present, and future—living in one seamless, intelligent ecosystem. No silos. No confusion. Just pure, connected intelligence at your fingertips.

February 27, 2025
Current Events

Viral Without the Cringe: What 500+ Social Media Users Want from Brands Online

Panoplai's AI-driven political research reveals key differences between Indian and U.S. voters. While Indian voters prioritize governance and policy execution, U.S. voters emphasize integrity and ideological loyalty. Using AI-driven multi-study analysis, Panoplai uncovers insights into leadership expectations, party loyalty, and voter trust, offering a transformative approach to political polling.

February 20, 2025
Current Events

Revolutionizing Political Research with Panoplai’s Multi-Study AI Segment Chat

Panoplai's AI-driven political research reveals key differences between Indian and U.S. voters. While Indian voters prioritize governance and policy execution, U.S. voters emphasize integrity and ideological loyalty. Using AI-driven multi-study analysis, Panoplai uncovers insights into leadership expectations, party loyalty, and voter trust, offering a transformative approach to political polling.

February 4, 2025
Current Events

Why AI-Driven Meditation is the Future—For Some Audiences

Integrating AI into something as deeply personal as meditation highlights the transformative potential of AI, signaling its profound impact across industries in the years to come. The key challenges for brands will be finding the right balance between technology and tradition. Some consumers may embrace AI for its accessibility and customization, while others will resist the erosion of human connection.

October 24, 2024
Current Events

Remote No More: A Bold New Era or a Step Backwards?

As industry giants enforce full-time office mandates and the rest of the corporate world feels pressure to follow, a staggering 28% of employees are ready to quit rather than give up the flexibility. This shift highlights not only the changing dynamics of work but also the need for companies to stay ahead of trends affecting employee engagement and digital transformation.

October 9, 2024
Current Events

Election 2024: Higher income Americans tend to trust the political system more but might be more polarized and divided than lower income voters

America just had a big night of presidential debate, but do the issues discussed reflect what voters really think? Our recent survey, conducted before the debate, uncovers surprising trends that are already shaping the upcoming election.

September 12, 2024
Current Events

Back to School Self-Care for Parents: The Hidden Marketing Goldmine?

As the back-to-school season heats up, most brands focus on kids with new supplies, clothes, and schedules. However, parents are the ones behind the scenes juggling it all. Could there be a hidden opportunity for brands to cater to stressed-out parents during this hectic time?

September 5, 2024
Current Events

What Olympic Viewers Want Brands to Know

For a decade, marketers have heard that brand campaigns are obsolete, performance marketing is key, and personalization is all that matters. So, should brands abandon the Olympics? It's expensive, crowded, and hard to measure ROI, with declining global viewership.

August 29, 2024
Current Events

Plankton vs. Rihanna: AI Voice Replication Sparks a Musical Showdown!

Step right up, music lovers! Prepare to be amazed by the epic musical showdown that's got the internet buzzing! In one corner, we have the infamous Plankton from SpongeBob SquarePants, belting out Rihanna's hit song "Diamonds" like you've never heard before. In the other corner, we have the queen herself, Rihanna, with her angelic voice and powerful rendition of the same song. The debate is on fire, and Panoplai couldn't resist jumping into the ring to get to the bottom of this musical sensation!

July 26, 2023
Current Events

Qatar’s Big Bet on the World Cup: Is it paying off?

As billions of people across borders, cultures, and time zones watch the World Cup, they thrill to heroic individual performances and shocking upsets. ‍

December 2, 2022
Current Events

Wild Turkeys Threaten to Overrun New England

Happy Thanksgiving! There are about 175,000 wild turkeys across New England. To mark the occasion of American Thanksgiving, the Panoplai Group asked a representative sample of 130 New Englanders about their wild turkey experiences...

November 23, 2022
Current Events

Elizabeth II’s Conflicted Legacy: Perspective of Americans and the British

How do Americans and British people feel about Queen Elizabeth's unfortunate passing? How do they feel about her legacy? And how do people ultimately feel about the concept of a Monarchy?

September 13, 2022
Current Events

Joe Biden's Speech

At 8pm on September 1st, speaking from the Independence National Historical Park in Philadelphia, US President Joe Biden went on the offensive. If Biden now has the political breathing room to more openly attack extreme Republicans and Trump and further mobilize the Democratic base without alienating moderate Republicans and Independents, that’s a huge political advantage for him.

September 2, 2022
Current Events

Polarizing Divisiveness, Even Among America’s Younger Generation

Overall, Panoplai showed polarizing sentiment around Elon Musk. While in media, it can sometimes feel that GenZ rallies around Elon Musk and his online antics, using Panoplai's tool becomes clear that Genz is divided – much like the rest of the United States – around Elon Musk and perhaps other hot topic issues.

April 7, 2022
Current Events

Thanksgiving 2021

Panoplai asked: what are your thanksgiving 2021 plans? Checkout our audience insights from what people across the US had to say.

November 17, 2021
Current Events
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